Monday, May 5, 2008

Pioneer confirm tie up with Panasonic

The electronics giant Pioneer has confirmed that it will be outsourcing its Plasma division to Panasonic.


Many of you will find it strange that with their 'Kuro' range of plasmas recognized as possibly the best performing flat panels money can buy, that Pioneer have made this decision.


The reality is that Pioneer are a niche plasma manufacturer and will not make any money on its Plasma business in 2008. It became inevitable that a radical solution such as a tie up with another manufacturer would materialize.


The good news for consumers is that Pioneer outsourcing their plasma manufacturing business to Panasonic could mean rebranded Pioneers at Panasonic prices.

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